February 15, 2023
⬅ Read all blogsMail tracker tools can provide real-time information on email opens, clicks, and other engagement metrics, which can help you improve the effectiveness of your email campaigns. Additionally, these tools often have features such as A/B testing, automation, and lead scoring to help you optimize your email outreach and create more personalized relationships with your recipients.
Real-time tracking: In order to reply to leads promptly, look for a platform that can send you real-time notifications when your emails are opened and clicked.
Detailed analytics: Select a platform that can offer analytical information in-depth, such as open rates, click-through rates, and bounce rates, to help you understand how your emails are doing and make data-driven decisions.
Automation: To save time and streamline your workflow, look for a platform that can automate processes like follow-up emails, lead scoring, and segmentation.
A/B testing: To improve your email campaigns, choose a solution that enables you to test various subject lines, email contents, and send times.
Arrangement with others
Available Integrations: In order to create a seamless workflow, look for a solution that can integrate with other technologies you use, such as your CRM or marketing automation software.
Lead Scoring: A lot of email monitoring platforms have lead scoring features that make it easier to find the most potential leads and target them with tailored messages.
Security & Privacy: Search for a solution with strong security and privacy features to safeguard consumer information and the good name of your business.
The way email tracking operates is by including a tiny, undetectable image or tracking
pixel in the email. The tracking mechanism is activated when the email is viewed, which causes the image to be loaded from a distant server. The tracking program then logs the email's opening time, place, and device. This is how the technology determines who opened the email and when it was opened.
Additionally, some email tracking tools also use a technique called "link tracking" to track clicks on links within the email. This is done by modifying the links in the email to point to a unique tracking link, which redirects to the actual link. When the tracking link is clicked, the tracking tool records the time, location, and device used to click the link.
Some solutions also employ web beacons, tiny, undetectable images that may be included in emails and used to track recipient activity such as how frequently emails are opened and which links are clicked when.
It's crucial to remember that not all email clients load images by default, thus for certain users, the tracking may not function. Additionally, some people might employ add-ons or extensions that prevent the loading of images or tracking pixels, rendering the tracking method useless.
Here’s a list of the top 5 mail tracker tools:
Prondo is an email tracking and marketing automation tool that is designed to offer advanced email tracking capabilities that allow you to track the opens, clicks, and other engagement metrics of your emails in real-time. This can help you understand how your emails are performing and make data-driven decisions to improve the effectiveness of your email campaigns.
Prondo Features:
Prondo Pricing: Free for Beta users.
GMass is a powerful email marketing automation and tracking tool that is designed to work within Gmail or on Android devices. It allows you to send mass emails and track the engagement of your recipients in real time.
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Snov.io is a real-time mail tracking service that enables you to see a complete history of email opens and tells you or your sales representative when recipients have received your emails. This allows you to maximize your email outreach efforts.
Snov.io is a powerful tool that can help businesses and sales professionals improve their email campaigns and increase their reach.
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Mixmax is a web-based email tracking and sales engagement platform that helps businesses and sales professionals increase their email outreach and create personal relationships with multiple recipients.
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HubSpot Sales Hub is a comprehensive sales software that provides businesses with a range of tools to increase their email outreach and create personal relationships with multiple recipients.
It includes tools for lead capture, email tracking, and sales forecasting, as well as integration with customer relationship management (CRM) and marketing automation software. The goal of the Sales Hub is to help sales teams close more deals, faster, and with less effort.
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With the use of mail trackers, you can keep an eye on your email outreach efforts, gain insight into prospects' behavior, reduce missed chances, and increase your likelihood of receiving a response.
Advanced email open and link tracking from Prondo lets you keep track of your outreach efforts and lets you know which campaigns are the most popular. In addition to its cutting-edge capabilities, Prondo assists you in directing behavior-based campaigns, customizing your outreach initiatives, and much more.
Want to get your free account for Prondo? Sign up here.